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Real Estate

PropEase CRM

A custom CRM for a real estate agency to manage leads, listings, and agent performance.

PropEase CRM
ReactFirebaseNode.js
Client
Elite Homes Agency
Duration
5 months
Year
2024
Industry
Real Estate
Lead Conversion+25%
Agents Supported40+
Closing Time-15%
The Challenge

Elite Homes struggled with leads falling through the cracks. Agents were using personal spreadsheets, and management had no view of the pipeline.

Centralizing leads from multiple sources (Zillow, website, walk-ins)
Automating follow-up emails and task assignments
Mobile access for agents on the go
Performance tracking for brokerage management
The Solution

We built a custom Real Estate CRM. It captures leads automatically, assigns them to agents, and provides a clear visual pipeline to track every deal from initial contact to closing.

"Finally, we have clarity on our sales pipeline. No more lost leads, and our agents actually enjoy using the software."
Jennifer Wu
Jennifer Wu
Broker / Owner, Elite Homes Agency
Project CompletionOn Time
Budget Adherence100%
Client SatisfactionExceeded Expectations

Key Features

Comprehensive features delivering enterprise value

Lead Pipeline

Visual drag-and-drop deal tracking

Auto-Responder

Instant engagement for new inquiries

Listings Sync

Automatic MLS data integration

Agent Analytics

Performance boards for sales metrics

Technology Stack

Built with modern technologies for scalability and performance

React

Fast, interactive user interface

Firebase

Real-time database and authentication

Node.js

Serverless functions for automation

SendGrid

Email infrastructure

Project Results

Measurable impact and business outcomes

25% increase in lead-to-viewing conversion
Consolidated 5 disparate tools into one platform
Empowered 40+ agents with mobile CRM access
Significant reduction in manual data entry

Ready to Build Your Solution?

Let's discuss how we can help transform your business with our expertise.